Erika Kullberg – Mastering YouTube for the Busy Professional

Hello!

I AM ERIKA KULLBERG.

I went from 0 subscribers to making over $100,000 from YouTube in under a year, all while working full-time as a lawyer. I know you're already juggling a million things, so it is my mission to teach busy professionals to like yourself to master YouTube so you can accomplish your goals, whether it's growing an audience, having an impact, sharing your passion, gaining credibility, generating leads or creating additional income.

LAST YEAR, I WAS STUCK IN A CORPORATE JOB I HATED.

I would have laughed if you told me I would be on YouTube.  Here's what I would have told you:

  1. I don't have the time for YouTube!  YouTube seems so time-consuming.  There's no way I can find the time to do it.
  2. I don't know anything about editing or what camera or equipment I need!  I'm the least tech-savvy person.  I also don't know anything about social media–I mean, I went 3 years without posting a single Instagram photo! 
  3. I lack confidence.  I'm not good on camera, I'm shy and have always been TERRIFIED of public speaking and I mess up my words a lot.  People will laugh at me!  I'm going to end up embarrassing myself.  I'm scared.  I just don't have that “YouTube personality'.  My anxiety just wouldn't allow it.
  4. I doubt anyone would want to watch me.  I love talking about personal finance, but it's not like I'm an ‘expert' or have a finance degree… who would want to watch me?

I even opened up to Business Insider recently about some of these fears I had.

YOUTUBE CHANGED EVERYTHING.

Despite all of the fear and hesitation and doubt, I somehow convinced myself to post the first YouTube video.

In under a year, I now have over 70,000 subscribers and 4 million views.

Plus, I've been featured on Business Insider, Inc. Magazine, U.S. News & World Report, CNBC, and more…!

I WENT FROM 0 SUBSCRIBERS TO MAKING OVER $100,000 ON YOUTUBE IN UNDER A YEAR...

  • It's allowed me to create passive income online - where I don't have a boss telling me what I can and can't do.
  • 2019 was a low point for me. I missed out on some of the final hours I could've spent with a loved one because my boss told me I couldn't take the time off. I didn't want someone to be able to dictate my time like that for the rest of my life - I wanted financial freedom. YouTube gives me the power to earn money doing something I love.
  • I get to help people. I am truly passionate about personal finance, but my friends were getting sick of hearing me talk about it. I wanted a creative outlet to try to share my passion with others. YouTube allows me to help others with their finances!
  • I've grown my online business. I knew that the fastest way to grow any online business was to build an audience, and it's true! I founded a legal technology startup (Plug and Law), and even though it's completely unrelated to what I talk about on YouTube, the YouTube channel has led to so many customers and opportunities for exposure for Plug and Law!

And much more...

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